Now that we’re in the summer’s sports lull – albeit a shortened lull, thanks to the Summer Olympics – people need to find whatever they can to complain about. For instance, I just started work on my first book, “Call Me Tired: One Man’s Plea To End Carly Rae Jepsen Parodies”, due out in paperback by September 2019. But it appears that the rest of the Internet is focusing its rage on Nike for the above t-shirt that it released for women, as a way to celebrate how awesome America’s female athletes were at the Olympics.
In case you missed the emasculating statistic, American women accounted for 58 of the country’s 104 overall medals and 29 of the 46 overall gold medals. Hence, gold digging. However, thanks to our society’s warming embrace of old, wealthy men marrying young, attractive women, this shirt is apparently a negative thing. Gee, I hope ABC News’ source of anger is well-qualified…
“Sort of undermines the strong woman image Nike has spent $$ to market,” said one Twitter user.
Coming tomorrow: My YouTube commenter breakdown of Nike’s “Gold Digging” commercial. (I really wish that existed.)
“Whoever thought a Nike t’shirt emblazoned with ‘GOLD DIGGING’ was a fitting tribute to female Olympians shuld be fired,” said another.
Why? Are all of the U.S. women’s athletes sleeping with billionaires and going on lavish shopping sprees before re-boarding their private helicopters and flying back to their yachts in St. Tropez? Because if they’re not, I think it’s a pretty clever play on words. But what the hell do I know?